Key Ideas of Liberalism Essay Example | Topics and Well Written Essays - 750 words

depict Ideas of Liberalism - Essay ExamplePolitical liberalismLiberalism supports constitutional democracy. Liberalism advocates for the protection of human and individual civil rights as intimately as their freedoms. at a lower place political liberalism, every human being should be pleasure groundly and equally set under the rule of law. Political liberalism seeks at preventing tyranny by supporting constitutional forms of democracy where exponent becomes vested upon individuals elected by people being governed (Hobhouse 2009, p.19). Liberalism advocates that stageative democracy is the best form of organization as there is balance between the rule and rights of minority. Liberalism ideally stipulates that power of government should be limited with decentralization. Liberalism vests the power of the government in the ability of people to choose their leaders through free and lovely voting systems. Through constitutional democracy, liberalists postulate that the rule of la w should be limited. People should be adapted to govern themselves by voting in their preferred leaders. The church and government should be separated and hardened differently. Political liberalism advocates for competitive politics through multi- sectiony politics (Hobhouse 2009, p.19). Individuals become allowed to freely choose political parties that represent their ideologies. Governments sole aim becomes to protect the rights of its citizens by following a constitution designed by its citizens. The government should be distinguished from society according to political liberalism.... Trade should be designed to be free, fair and open within a state or between states. Liberalists argue that free, open and fair wad allow for economic elaboration and promotes international peace. Economic liberalism also argues for economic freedom where individuals take part in economic forms they desire. Liberalists also stipulate that the state should provide equal economic opportunity for al l. all(a) human beings should be provided with economic freedom such as to trade. Social liberalism Social liberalism concerns itself with protection and expansion of human rights as well as civil liberty (Hobhouse 2009, p.14). Liberalism stipulates that governments should protect the rights of its individuals. Liberalist ideals argue for human rights such as those to speech, religion and association. Human rights and freedom should be accorded to everyone without the use of force. The freedom of speech allows for individuals to express their ideas freely without force or violence. Freedom of religion states that an individual has the freedom to worship whoever he or she desires. Under liberalism, individuals have the right to assembly or association. This allows for individuals to gather and associate with whoever they please. Social liberalism advocates for freedom and strength in a civil society. Social liberalism stipulates that individuals should be allowed their freedom unles s it infringes on the rights of others under which they can become curtailed. Everybody is allowed the analogous equal rights not limited to their gender, race, ethnicity, religion, nationality or sexual orientation. Social liberalism ideals also allow for social inclusion and tolerance of different lifestyles unless they infringe on the rights of others.

Research design Essay Example | Topics and Well Written Essays - 500 words - 3

Research design - Essay ExampleThe non-numeric definition of qualitative look identifies use of narrations to describe observations. Types of qualitative question include field interviewing, focus groups, field observations, and ethnography (Dantzker and hunter 2011, p. 57- 62). Qualitative research, according to Wimmer and Dominick (2013, p. 120), can also be defined as a research order that applies a flexible questioning approach data collection and analysis.Quantitative research, however, is a research method acting in which data collection and analysis involve numeric values. This identifies an objective approach to research in which data is measured on a scale. The objective scope of the research method also attain reliability and validity concepts, features of which qualitative research is devoid, for analysis of relationships between variables and description of variables (Dantzker and Hunter 2011, p. 68). Application of silent or standardized set of questions for data c ollection and data analysis also defines quantitative research (Wimmer and Dominick 2013, 120).Primary research is a research in which original data is collected and analyzed and its scope identifies knowledge development with much(prenominal) aims as bridging knowledge gap or solving an identified business (Gratton and Jones 2010, p. 8). Examples of primary research therefore include research through interviews, focus groups, observation, and quantitative research methods such as tests and experiments and surveys. Secondary research, however, defines a research approach in which data is collected from existing sources such as periodicals and journals. The research explores existing knowledge and suitable for identifying and understanding existing knowledge and for identifying knowledge gaps of fond problems (Collins 2010, p. 120).Application of secondary research, then survey, and lastly focus group, in a sequential order is the most(prenominal)

Summary the al chemist book Essay Example | Topics and Well Written Essays - 250 words

Summary the al chemist book - Essay human beingnequinWhile he has to understand the importance of realizing his dreams, Santiago ask control over his fear of chastening and defeat, which he may face, as he continues his quest for fortune.The characters of the story include, apart from Santiago, the itinerant woman, the old king, the watch crystal merchant and the English man. The story tells the alchemist being a 200 year old man, who lives at the Al-Fayoum oasis, this man has an intuition of Santiago coming to him and thus Alchemist feels his responsibility to lead and guide him in his pursuits. All these characters joke an important role in his quest. As Santiago dreams about a child leading him to the pyramids of Egypt, the gypsy woman motivates him for going there, while Santiago meets the old king, who teaches him about the omens. As he buys a shred for going to Tangier, Santiago is robbed of all his money, after he arrives there. Accordingly, Santiago has to work for th e crystal merchant for closely one year, to collect money for returning home. (The Alchemist)Like all those who want to realize their dreams, Santiago needs doing something different and in this direction, he must trust completely the Alchemist, although the man may look black and unreliable. He surely has knowledge, which Santiago can use. Although Santiago faces many obstacles, during his adventure and travel, he always has a clear vision about his aim and the path that he needs taking for realizing the same. Ultimately he realizes his dreams, which turn out to be far better than his expectations.( The Alchemist Summary & Study Guide

Cognitive Linguistics Term Paper Example | Topics and Well Written Essays - 1250 words

Cognitive Linguistics - Term Paper manikin24). In his classification the symbols refer to the arbitrary signs, succession indices and icons refer to the motivated ones. Arbitration is the dish out of well-favoured the objects the titles that have nothing to do with its features and nature, while motivation is the process that is based on cause and take relations between a referent and a sign. According to Pierce, the example of a symbol butt be the word table the sign does not reveal several(prenominal)(prenominal) outward or sexual features or functions of the object. However, his indices and icons are more or less motivated. Indices award the signs where the sign is determined by proximity or causality. The examples here are the smoke coming from the building that indicates fire, the movement of the pointed finger at any object is also an index. The relation here is based on causality, common knowledge and traditions of peoples culture. Studying icons Pierce distingui shed three types of icons. Image is a kind of sign that either visually, audibly or in any other way resembles a referent. The examples here include paintings, photos or onomatopoeic words. By copying just aboutthing with gestures or mimics we also display images. The second type is metaphor that has a more elusive nature, though it is still based on the abstract resemblance of a referent. Using some gestures of non-verbal communication can also illustrate the metaphor, since it is based on a kind of meaningful transition. For instance, while discussing some jobs a person can show the size of the problem with the hands. Certainly, the size is abstract and congener but it has the beginning and the end. In this case the intention of a person to demonstrate the seriousness of the problem is the main factor that refers it to the image sign. The third type is plats that show information, tendencies or figures in absolutely other way, but still they do not represent the very object t o us. A wiring diagram demonstrates the relationship between the parts of a circuit, but neither the general form of the diagram nor the indexes of the plastered parts need to look like the physical circuit (Hinton, 1994, p. 34) In the history of linguistics scientists tended to centralise more on arbitration than on motivation. Though, it cannot be but mention that the most part of the signs in the talking to are of the arbitrary nature, but still the motivated ones are not to be neglected. As mentioned above all our gestures that go with our verbal speech are sure to have the motivated nature. The language of the deaf has a more iconic implication than the spoken language. The examples of early written languages Sumerian, ancient Chinese and Egyptian bore the iconic nature. The language in this case was carried out through the pictograms or signs that represent exactly an icon. Unlike the study of Saussure the signs of the spoken language do not have only arbitrary nature. The motivated signs refer not only to onomatopoeia and sound symbolism but also to some syntactical structures. A man has many various forms of communication, though it is possible to mark out dickens basic forms of it. It is necessary to understand the development and importance of motivation signs and for translators and interpreters it is necessary to differentiate them in the process of communication. Our two most typical forms of communic

Final Essay Example | Topics and Well Written Essays - 750 words - 20

Final - Essay ExampleSome of the refugees moved to Russia go others moved to settle in India. At the same time, about 2-3 million people returned home later on the Soviets left. After the Soviets left, a civil war erupted which displaced over 5 million people to neighboring nations (Runion, p. 115).The Taliban fighters seized ascendancy of the country in 1994 and started to persecute non-Islamic religions and limited women rights. This led to the educated, women, religious minorities, and critics of the Taliban to flee the country. This refugees mig charge per unitd to western nations like the join States and Canada where the Taliban had no influence (Runion, p. 121).The results of rate of flow effectiveness for the refugees depicts the fact people were fleeing Afghanistan and into other countries. The 100 percent stream effectiveness points to the fact that no refugees were moving into Afghanistan. The gross migration and the net migration of the country was the same.The high o ut migration rate of 89.8181 shows that the rate at which the Afghans fled their country was so high. The fear of death and looking for a means of extract was the main driving force in this migration rate.The main ethnic multitude in Afghanistan, the Pushtuns, moved from the southeastward eastern provinces of the country. They moved through the Durand line into the North West Frontier Province in Pakistan as they had distant relatives. As their number increased, they were relocated by the Pakistan government away from the border areas. The Baluch and Hazara ethnic group refugees moved from Afghanistan into the capital of Baluchistan of Pakistan. Another group of Hazara refugees settled in Quetta part of Pakistan where they had relatives (Cultural Survival).The Uzbek refugees from northern Afghanistan were settled in Karachi, the Sind Province of Pakistan. Around 18,500 Uzbek refugees live in 320 villages. The Kirghiz refugees

Philosophy and Government Exercise Essay Example | Topics and Well Written Essays - 1000 words

Philosophy and Government Exercise - Essay causaThey turned the study of philosophy which was the study of heavens to the study of human things. According to Socrates, human reputation was the question of how best a person should live speckle Aristotle argued that using ones reason is the best way to live. He emphasized that the best life suited to human nature elusive reasoning.Humans interact in quite a number of ways as evident in different scenarios these includes, culture where by they live in large social groups. They usu all in ally interact for turn of ideas, self expression and in organizations made up of huge cooperations and competing farms. Development of applied science in addition changes the way humans relate in the sense that, in the past, we visited post offices to post birthday cards, Christmas and unfermented Year letters to our beloved. Now that has changed to another simpler level where we just need to send an e-mail while still at home and that is all. In addition to that, we can meet our friends on their twitter and aspect book and get in touch instead of making arrangements on how to check on them which consumes roughly of out time and resources. Taking all these into account, we can brutally say that development of advanced technology has a positive effect on humans. Politics, government, language in use,Human beings should live harmoniously. They should have social, cultural, scotch and political affiliations that unify them. The economic activities should allow them to get resources that they require and give out resources that they have in plenty. The social and cultural relations amongst human being should allow people to appreciate the differences in all groups of people. There should be exchange of culture through intermarriages, initiation and other rites of passage. The political interaction involves having a government that provides equality amongst all human beings.The powers vested in the government

John Steinbeck's Life Essay Example | Topics and Well Written Essays - 1250 words

John Steinbecks Life - Essay ExamplePublished in the Stanford Spectator, a student enterprise, Fingers of Cloud seems out of place at bottom its own deceptively-titled context, and, indeed, has been out of place, beyond the pens of Steinbeck critics, for over eighty years. Only Hughes and Timmerman entertain ventured more than the obligatory sentence or two that Steinbecks biographers have deigned to scribe and share. Hughess more or less helpful contribution is re-stating Thomas Kiernans biographical information concerning Steinbecks job as straw-boss on the Spreckels sugar-beet ranch in January 1921 (Hughes 4-5), which is likely the basis for some of the content in Fingers of Cloud Timmermans is noting the mysterious pull of the mountains upon the human intention in the story, which would surface in ulterior works of Steinbecks, and insisting, incorrectly, that Steinbecks initial offering is clearly inferior when compared with the later Steinbeck canon (Timmerman 11, 22). Reg ardless of the opinions regarding the source and worth of Fingers and Cloud, ecocriticism of Steinbecks first story, as well as its place within Steinbecks overall environmental context, have never been attempted. Fingers of Cloud is brief, only five pages long. In the story a young orphaned woman named Gertie appears, sweeping the floors of her house, singing gaily to herself. Steinbeck describes Gerties flat, pink face, her benign smile, her hair, as ovalbumin as a washed sheeps wool and nearly as curly, and her pink eyes (160). In the bridge circuit of only a few pages, Gertie ascends a mountain gets caught in a rainstorm barges into a Filipino industry camp meets, seduces, and is seduced by Pedro, the boss is married to him the following day sets up house within the campaign camp gets beaten for days aft(prenominal) realizes and makes realized her whiteness and her invigorated husbands blackness and then, finally, re-ascends the mountain after apparently leaving Pedro, for good, behind. In terms of characterization, setting, and dialogue, Fingers of Cloud offers tantalizing tastes of Steinbecks style--a style that would allow Steinbeck to begin realizing his deepest wish, and a style that would cement his status as Americans finest twentieth century American writer. Steinbecks first character, Gertie, disregards her worldly duties, encompass instead the brilliant mystery of tall mountains and bright skies. At the storys opener, Gertie chants to herself, Dont have to sweep no more--dont have to wash no more--dont have to do absolutely nothin--no more (160), repeating the last two delivery for extra effect. With her parents absent, and the family home now her own, the naive Gertie is well aware of her newfound freedom but does not yet realize how an absence of human connections will negatively impact her life, which comes into play later in Steinbecks story. It is as if, with her mother and father gone, Gerties purpose departs and though her life may now be carefree, an vacuum still remains. Thus, Gertie decides to leave behind her neighborhood--which is a monotonous collection of houses and fences and grass plots followed immediately by new houses and fences and grass plots (160)--and instead succumbs to the pull of the wild from the top of a mountain. Interestingly enough, upon

The Dialogic Quesstion Essay Example | Topics and Well Written Essays - 500 words

The Dialogic Quesstion - Essay ExampleThe matter of Xongs deteriorating health was brought to enlighten by the mother. The mother noticed the change in her daughters health, and this realization prompted her to consult a health professional, Dr. Anderson. The sophisticate questions the mother in order to elicit a response from her which will attend her in making the diagnosis for Xong.During the question and response session between the mother and the adulterate, it comes to light that Xong was not eating solid food such as rice, meat, or vegetables, but survives on milk for her daylight and night meals. Closer examination revealed that Xong was had a hemoglobin count of 9.2 which is less than the normal hemoglobin come out of 12-14. Xong was also found to be underweight and having a pale yellow skin. This led to the doctor making the diagnosis of iron deficiency. The doctor based this diagnosis on the responses she had elicited from the young mother. The doctor believed stron gly that the excessive consumption of milk and lack of a balanced diet was responsible for iron deficiency. The doctor prescribed iron supplements for Xong, and advised the young mother to offer Xong less milk and she should use a cup and not a bottle. This should be coupled up with a balanced diet.The doctor recommended monthly check up visits for Xong and her mother in order to track her medical progress. During the subsequent visits, the check up on of Xong unplowed on deteriorating with each passing month. This was because of the difference between the grandparents and the parents of Xong. The parents understood the adverse effects of the condition of Xong and what were cause it while the grandparents did not understand the medical implication of Xongs condition. The grandparents were not ready to implement the doctors recommendations of less milk using the bottle, and the administration of iron supplements. They did not believe that Xongs condition was

Write about your religion (islam) Essay Example | Topics and Well Written Essays - 1250 words

Write about your religion (islam) - Essay ExampleThis paper will argue my tone in the religion and how I share my ideas and leave with the world.I was born in a family that has always been part of the religion. I have always been encouraged by my familys commitment in the way it attended the five prescribed daily prayers. I am glad I followed courtship in the teachings of Islam and took up the challenge of to reading the Quran. As a Muslim, the faith has taught me that human beings exist for the burden purpose of serving and loving God. The faith has also taught me that Allah is the only God and comparable to none (Quran 1121-4). The manner of speaking of the Quran are of divine origins that Allah revealed from Himself. It contains His words which already existed before creation and can, therefore, not be subtracted, added or amended (Brown 185). Un ilk it is wrongfully believed by non Muslims, the Quran is not made up of Prophet Muhammads words because it was there before him. To enable Muslims get a deeper insight and understanding of the Quran and the life of Muhammad, a collection of traditions, known as Hadith, was compiled into comprehensive literature by various people. Muslims, just like Jews and Christians, believe that in death, the spirit departs from the body then waits for resurrection on judgment day (Quran 2119-20). The terce faiths doctrines on heaven and hell, angels, the devil, morals and the last judgment are very similar. This forms a strong tooshie of sharing the ideas of religion with the world.The best way of working with the world and conveying my ideas of religion is by convincing non Muslims to shun the stereotyping that every Muslim is an extremist or terrorist. There is a whole lot of genuine Muslims around the world that can be considered mainstream. It is my duty and responsibility as a Muslim to pack an oath, follow the Five Pillars and uphold the Six

The theme of resistance to social norms Essay Example | Topics and Well Written Essays - 1000 words

The theme of resistance to social norms - Essay ExampleBy examining how she wrote about the theme of young-bearing(prenominal) subjugation behind a male-dominated conception, Charlotte Perkins Gilman demonstrated how the non-conforming female character has no choice but to fail.The adult female protagonist, who never provides her name, is instructed to remain isolated in an upper room of a remote country house, which she does although reluctantly. As she confides to the reader, she actu solelyy felt that another room might be better for her, but this idea was overruled by her solicitous and educated husband and doctor as he continues to put his own desires first. I cute one downstairs that opened on the piazza and had roses all over the window, and such pretty ancient chintz hangings but John would not hear of it. He said there was merely one window and not room for two beds, and no near room for him if he took another. The room she is placed in is thought to have originally be en a nursery, with bars on the windows and old faded yellow wallpaper attached to the walls. This association only serves to highlight her helpless position within the house, particularly as she mentions, crimson very early in the story, He John is very careful and loving, and hardly lets me stir without special direction. I have a schedule prescription for each hour in the day he takes all care from me. Through the course of the story, the adult female transforms from an individual who adores the outside and green growing things expressing thoughts and feelings of her own to the slimy and creeping artificial creation of man as he has shaped her.The idea of the perfect woman is reinforced in The Yellow Wallpaper in the characters of Mary and Jenny, who collectively replace the narrator in her own home, indicating the easy interchangeability of women within this society. It is fortunate Mary is so good with the baby is the only information were given of this ideal of

Global Economics Essay Example | Topics and Well Written Essays - 1000 words - 2

globular Economics - Essay ExampleThis paper talks about two big concepts of the global political economy which are Inflation and Economy of Scales. There are various reasons which may lead to increase in costs.The first reason includes the rising costs of imported black materials possibly caused by inflation in nations that heavily rely on exports of these products. Also, a fall in value of a countrys currency in the foreign exchange markets increases the price of imported inputs of that country. The second is the rising costs of labor party this is caused by an increase in salarys which exceed and enhancement in productivity. Labor intensive firms are largely affected by this cause. Firms may not be able to absorb higher wage expenditures thus, they tip over the costs to customers. As a result, the wage inflation increases the price inflation.Thirdly, the imposition of higher verificatory taxes by the government. An example is the increase in the excise duty rate, VAT, stand ard rate or arouse duties. These taxes are charged on manufacturers who, depending on the supply for their commodities and price elasticity of demand, may decide to pass on the tax burden onto consumers.In marketing economies of scale, a bigger firm may pervade its marketing and advertising budget over a great output. It may also buy its raw materials in bulk at discounted prices. In financial economies of scale, financial markets frequently consider bigger firms to be more creditworthy than smaller firms. This enables these firms to access credit facilities at favorable rates.

High levels of corruption limit investment and growth and lead to Essay - 1

High levels of degeneracy limit investment and growth and lead to ineffective government. Discuss with speech to concrete examples - Essay Exampleiciency is being advocated at all levels f .the world outlook has today transitioned from the sustenance f regulated economies to a liberalization f the world economy. It is in this regard that decadence, a relatively new phenomenon is gaining widespread importance in economic circles. What distinguishes corruption from other indictors is essentially the particular that it is non-quantifiable concept.While measures f growth, education and access to health facilities are easily available, it is extremely difficult to real assess the level f underhand dealings in an economy. The lack f concrete development makes any corruption measure largely susceptible to biases and subjectivity. To augment is, depending on the definition f corruption for any single economy. Our project is aimed at waiving the problems encountered in comprehending t he exact nature f the relationship in the midst of corruption and economic development. To this effect .we have attempted to do the following* Present a supposititious framework in which to view the effect f corruption on growth we have presented annotated summaries for welcome theories about corruption. At the same time we have ventured to formulate our own hypotheses about the corruption-development relationship.* Test the supposed base for empirical validity By conducting a cross-sectional study we attempted to discern the realistic significance f corruption. For the purpose f the best we formulated our own model f economic development, using both theory and relevant econometric tools. In the wake f this we have rejected and accepted several theories.Our study has also acquainted us with economic relationships which digress from our main abridgment but which are nevertheless educating. We were able to discern a highly interesting relationship whereby corruption was found to be more relevant to economic development than to economic growth, leading to the conclusion that perchance the level f rent -seeking in

A Borderless Education Personal Statement Example | Topics and Well Written Essays - 1000 words

A Borderless Education - Personal Statement ExampleA domestic of Huangzhou, China, the 20 form-old girl who noticeably has dyed her hair into auburn is already in her third year as a Political Science major at London University at central London, exactly a few blocks a flair from her flat.It was her parents brain to send her abroad to pursue college after she graduated in secondary school. She confesses that initially, she was to be sent to the United States were some of her relatives live. Li Ying really did not like the idea of being an alien in another place, more so living far away from her family. but since she had to follow her parents, she finally agreed on maven condition-that she go to school in England. Her parents did not advocate because they believed UK is known for their high quality education.Her very first day in school was that of a emblematic newcomer, scary, exciting and confusing all at the same time. But she did not experience stares from her classmates a s expected. mayhap because it was already normal for Englishmen to see their kind, whose skin color was not far behind as theirs. She admits that at first, though she knows basic English, (she now has an English tutor) she had a little hard time determineing the brit accent.It was after every sentence that I got what they meant. The same thing when I talk. They often could not understand me either. But Ive gotten used to it so its okay now, she confesses.Li Ying admits, studying in England is not that easy. Aside from adjusting to the way of teaching, she had to focus intently and strive hard with the demands of international high standards British Universities offer. This has helped her to become more self-governing and mature.Im very lucky to study in a foreign land and get the scoop up opportunities so I should really make good of my stay here. At least I do my best especially that the tuition fee is very costly. It will break my parents heart if they learn that Im not doing either good here. Compared back in my homeland, we are not spoon-fed here. You also have to do some self-study.This is one thing Li Ying admires about education particularly in her university. Aside from London Universitys good constitution as among the oldest schools in England, there is academic freedom.Cultural shock was also part of her journey wherein she describes British people as less conservative than Chinese. Its all about adjusting. I mean, thats life. For me, you should learn to understand and accommodate for (sic) other cultures just as long as you dont forget or feel ashamed of your roots.British LifestyleWhile Li Ying values her studies seriously, social life is also in her vocabulary.But we do it in moderation, she says.She has met some English guys and admits that they have caught her fancy. She dates once in a while but has not chosen one yet.Maybe because Im focused on my studies. Besides, that can wait, she laughs.Chinese or BritishIt doesnt matter what natio nality as long as were both compatible and we understand each other, she laughs her eyes disappearing again. each waking day in England she says is getting more

BLEVE paper Research Example | Topics and Well Written Essays - 750 words

BLEVE - Research Paper ExampleThe deplume go away occur at the weakest point of the container (the part of the container that is bring outing due to corrosion).A prime spokesperson is the Kingman BLEVE or Doxol accident (1973). The explosion occurred during propane transfer from a Doxol vilifyroad vehicle to a storage storage tank on the rail sliding, located near the Andy Devine Avenue. The explosion occurred when a worker was attempting to tighten a leak on the liaison by hitting a wrench with a hammer into the leak. The burning propane shoot a line escaped through and through the valve connection on the rail car, which resulted in the cooling of the tank pressure. (Kletz, 1990)This resulted in an increase in the leak and the fire, heating the tank car. The fire burned the employees working at the site, with some succumbing to their injuries in hospital. The heating of the tank car resulted in a huge explosion. The safety valve on the car opened, which increased pressure i n the tank.The high pressure eventually caused the tank to explode, blowing up the carrier in the process. The explosion created a dishonor wave that was audible for a radius of 5 miles. Three firefighters who had managed to get to the scene were killed upon explosion, with eight more dying in hospital from burn severe burn wounds. It is a demonstration of the adverse endangerment of BLEVEs, and how measures must be taken to prevent such incidences using better safety precautions.Another example is the San Juanico Disaster. The incident was initiated by a gas leak in Petroeos Mexicanos (PEMEX). There was a pipe rupture during the transfer operation, which resulted in the plume of the LPG thus concentrating at ground level. The plume grew larger, and drifted with the winds to the direction of the waste gas in the flare pit. (Mannan, 2005)The first plant exploded (BLEVE), and it was followed by 12 more BLEVEs. Two of the largest tanks on the site had such a large explosion,

Buyer behavior Essay Example | Topics and Well Written Essays - 500 words

Buyer behavior - Essay manakinOnce the customer decision qualification act of the customers is understood, it becomes relatively easier to develop a customer compose as the customers decisions to buy specific items are rationally and emotionally influenced. In the process of making their decisions, customers consider categories based in rationales, and they whitethorn make a decision, particularly in the flake of repeat customers, based on the bell ringer or based on emotions. The decision making of customers rouse assist the argumentation to ensure that they pretend an emotional attachment to the brand which is among the key elements that build brand loyalty(Wright, 2006, p. 27). Additionally, it is also among the key factors in obtaining recommendations and referrals, and when look toing more customers for the business, it is relatively easier to choose the best marketing strategies when the business has an understanding. Understanding the manner in which customers make d ecisions assists business in various ways in its future operations as it seeks to be successful.Understanding how customers make decisions makes it easier for the business to comprehend rational and the emotional reasons that concern customers and thus the business can make decisions based on this (Lamb, Hair & McDaniel, 2009, p. 140). For instance, a customer may have tax issues and be in need of advice making their situation acute, thus they entrust seek a business that provides peace of mind and assists them to worry less. If the business understands the manner in which the customers make their decisions, it will be easier to come up with ways that will ensure they are at peace. This is because the emotional reasons of the customers have a higher influence on the manner in which they make decisions compared to price.Understanding decision making process of the customers is also important for the business as this will assist the business as it makes plans on timing of strategic market

Evaluation of natural composit materials in structures Essay

Evaluation of natural composit solids in structures - Essay Example331). In relation to structures, natural multiform materials bind been employed in the formation of load-bearing elements. These include roofs, beams, multipurpose panels, pedestrian bridges and water supply tanks. Beams are vital components in bridges, buildings and different structures. In fact, beams are considered to be structural elements that are in flexural mode or bending. They may have rectangular or square cross section depending on the requirements of a structure or flat the design. Beams are commonly made of reinforced concrete, timber, laminated veneer lumber or steel profiles. Research shows that novel developments of using natural composite beams lead to possible weight, cost, time and installation advantages. There is therefore an opportunity for the use of natural composites in the construction of structural beams. This opportunity can be also explored in construction of pedestrian bridge gir ders because they demand moderate design loads. The use of natural composite materials in beam construction is necessitated by the low cost and densities of natural fibres and their environmental benefits. Among the feasible concepts of natural composites is the composite organise beam. The composite sandwich beam incorporates the use of several layers of materials. More often than not, the same material is utilised for the slim bottom and top section and the compact core material located in between. The core is of lesser chroma as compared to the material utilised for the bottom and top. Dweib et al. (2004, p. 150-151) have analysed and formulated sandwich beams which constitute cellulose fibres that are made from paper that is reused, foam core and Acrylated Epoxidized Soy-bean Oil (AESO) which has added strength. An I-shaped beam was another predilection that was derived from the natural composite beam. Using the Vacuum Assisted Resin Transfer Molding technique, soybean inunc t based resin system and woven burlap (jute fabric) composite has been utilized in a booming manner to produce an I-shaped beam (Alms, Yonko, McDowell and Advani, 2009, 83). According to Marsh (2000, p. 57), the primary design methods that are normally utilized in structural design are tensile stiffness, bending stiffness, bending strength and tensile strength 36. For some applications like roof however, impact strength is as well crucial. For polyester which is strengthened by churl fibre to be utilized as roof materials it has to demonstrate a tensile strength that is not less than 50 MPa and have no hole or crazing or cracking visible later on being tested. It also has to demonstrate SREC2010-F1-5 4 impact resistance of 1.96 J in Australian standard. ceiling material needs to be designed in a manner that it supports all types of loads whether it is inhabit load, dead load and at other instances snow load. Other features of the material are it should be water resistant, light weight, weather resistant (for instance ultraviolet light resistant) and fire resistant. Coming second to electricity, the roofing sphere of influence is the second largest user of glass fibre in the construction and building sector in Europe. In third rank, in terms of percentage, is the utilization of glass fibre for industrial infrastructure which includes tanks, pipes and corrosion

The Jilting of Granny Weatherall Essay Example for Free

The Jilting of granny knot Weatherall EssaySometimes in death, it makes people think approximately their life. In the absolutely report card, The Jilting of Granny Weatherall, written by Katherine Anne Porter, the main character, Granny Weatherall is doing just that looking grit on her life. In the rent made based on this short story Granny Weatherall also thinks roughly her life, but as she is doing things around the house, living her life and not while being shut up in her bed. There are other differences that take lieu between both the film and the short story. hardly in the end they both tell the story of an old woman named Granny Weatherall.The short story version of The Jilting of Granny Weatherall has a stream of consciousness target of view. It is basically Granny Weatherall, while dissimulation in her death bed, going over previous events that had taken place in her life as they came to her mind and thoughts. Granny Weatherall also thinks about things that s he is planning on doing the next day. The box in the edible bean with all those letters tied up, well, shed have to go through that tomorrow. (17). That was Granny Weatherall thinking to herself about going through some personal letters she did not want Cornelia, her daughter that she lives with, to find.In the film version of The Jilting of Granny Weatherall the viewers get to see the story of Granny Weatherall in an objective point of view. The story is showed by Granny Weatherall actually being out of bed and doing things. While she is going about her day, the film shows us her thoughts through little flashbacks Granny Weatherall has. Different from the short story, Granny Weatherall actually goes up to the attic and goes through the letters and Cornelia comes up there with her. There is also some symbolism that takes place in the film that does not happen in the short story. What does a woman do when she has gift on the lily-white veil and set out the white cake for a man and he doesnt come? (29). Granny Weatherall thinks about this in the short story, but actually makes a white cake in the film, symbolizing her jilting and how she still thinks of it.After reading the short story and viewing the film, I prefer the actual short story in the book over watching it. Reading it the basic time was a little confusing. But after watching the film and then(prenominal) going back and reading the short story over again, it makes enjoy the story so much more. I flat know that the story is told through Granny Weatheralls thoughts and so when I read I base get a better understanding of who Granny Weatherall is. Also, I believe that reading the last fate of the short story the reader gets to enjoy a better view in their mind then when what the film shows. She stretched herself with a deep breath and blew out the light. (61).Both the film and the short story of The Jilting of Granny Weatherall were great. The film is easier to follow the first time watched but the book takes the reader through Granny Weatheralls inner thoughts. They have some differences amongst themselves but they also both share the common theme of somebody thinking about their life right before death comes.

Systems Theory and Human Relations Essay Example for Free

Systems Theory and Human Relations bear witnessSystems theory within organisations states that businesses retrieve inputs from the external environment, transform these inputs from processes and procedures and then out put them back into the environment. to a lower place is a diagram to illustrate this with examples of each. The inputs generally come from other organistaions outputs, and the outputs of organisations tend to become inputs for other organisations. indoors the organisation as a system, each of the different transformation activities may themselves may be looked at as individual sub-systems with their own inputs-transformations-outputs. They may also be looked at to interact with different sub-systems. The 5 main sub-systems are as follows Task goals and objectives of the follow Technology the tools and knowledge in which are utilise to carry out tasks People attitudes, skills, needs etc Structure both formal and informal, flow of authority, grapevine etc ch arge co-ordination of the other 4 sub-systems and interactions with outside world Human transaction approach pays greater attention to the brotherly factors at work and the behaviour of employees. Employees come to work for more than just monetary needs, they come to interact with each other also. Therefore employees need to be able to interact with each other and not be excluded, Hamiltons work plan enables this and also encourages this.One way by which Hamilton uses this approach is by humanising the workplace, recognising the magnificence of the informal structure and also giving concern for the manufacturing staff. Hamilton does many things to humanise the workplace, such as regular walk abouts by directors Quarterly updates/briefs Nights of social events such as Christmas funded by the company obey certain MDW meetings Works council to communicate to management about certain issues on shop floor Birthdays perpetually celebrated Weddings and anniversarys celebrated Shop s ales Child care vouchers Easter eggs provided by company These policies and procedures that are representative of the human relations approach, all athletic supporter with the management of change within Hamilton. below are some point and how they help with managing change Communication By communicating with staff by means of quarterly briefs, team meetings and notice boards, all staff are aware of changes and why they are expiry to be made. Multiskilling By Hamilton training staff on at least 3 machines in the factory, this enables Hamilton help to manage production planning.It also helps make the employee feel needed by investing in them. payoff planning Enables Hamilton to prduce there good more efficiently and to help cut down on set-up measure and change overs. Works Council Helps staff to communicate any issues with changes that are being made onward they are being introdced. This then means they can rectify these issues which the staff have. Social Events Help vi ctuals staff morale high and help build relationships and work teams within the business.As I looked at one of the subsystems of management and how it relates to the external environment and how it manages changes in the environment, I realised Hamilton is effected a dish up by external factors such as Social attitudes Government policies taxes Trade unions Customers Other organisations International relations Economic climate exchange rates Suppliers Technoligical innovations dulux paint pod Providers of finance One of the biggest external factors is the stinting climate, the exchange rate with China is very poor at the minute.As you can see from the graph above Hamilton has seen a major drop in the exchange rate within the last 12 months. This therefore creates high production costs within the company, to try and reduce the impact the management has undertaken many actions such as Improve communications with suppliers Improve technology internally and externally New supplier s hourlong term agreements Reduced spending Production planning Aggressive with suppliers Re-structured sales force

The foghorn and the sea Raiders Essay Example for Free

The foghorn and the sea Raiders Essay persuasion (Hugin) and Memory (Munin) were the two ravens that went unto the world to observe and return to tell of what all men do, Driven by further search for knowledge, Odin begged Mimir, the wise, to allow him to drink from the advantageously of wisdom, for this he consented to lose an eye. Wounded I hung on wind swept gallows For nine long nights, Pierced by a spear, pledged to Odin, Offered myself to myself The wisest know not from whence spring The roots of that ancient rood. They gave me no bread, they gave me no mead I looked down with a clarion cry I took up the runes and I fell. (The Elder Edda 56) Here we find Odin once more(prenominal) sacrificing himself for knowledge, In The Ultimate encyclopaedia of Mythology it is said that Odin actually died on the gallows of Yggdrasil, that he traversed Nifleheim, or Hel in nightclub to obtain the nine sacred runes, that seem to be extremely powerful as described in The Elder Edda. T he Ultimate Encyclopedia of Mythology adds yet another theory to Odin hanging himself, The parallel between Odins willful death on Yggdrasil and the crucifixion remains striking. Odin was pierced with a spear and like Christ, cried out forrader he diedthither is little doubt that his hanging on the cosmic tree had pre-Christian origins and derived from ancient pagan worship. Odin had long been the god of the spear, the god of the hanged. This could definitely be determined as less than speculation, seeing as we must rely on our sources and to this point one could say that this is a very valid and well thought out work. Regardless of minor differences in text again we must as they did slight ourselves to the larger span of information. in that location were two different groups of gods in Norse Mythology, The Aesir and the Vanir.Each having their own various(prenominal) dwelling place, Asgard for the Aesir, and Vanaheim for the Vanir. Of the two, The Vanir have been said to be the older. Unlike the warrior Aesir, the Vanir were a race of gods associated with fertility, riches, and good weather. (The Ultimate Encyclopedia of Mythology 500) Among the Vanir were, Njord, the sea and fortune god, Skadi, the god of destruction, Freyja, the goddess of love, and Freyr the god of Fertility. Among the Aesir were, Odin, Balder, Bragi, Forseti Heimdall, Hodr, Thor, Tyr, Vili, Ve, Vidar, Frigg, Sif, and Idun.At one point in time there was a great war between these two branches of gods, yet both the Aesir, and the Vanir came to terms by exchanging several(prenominal) prominent gods of each side. The Vanir sent Njord, Freyr, Freyja, and Kvasir, while the Aesir sent Mimir, and Honir. The Vanir soon found that they got the bad end of the pass on due to the fact that Mimir was the only one who knew what he was talking about, and that in his absence Honir, wasnt really that bright. The Vanir then(prenominal) sliced of Mimirs head and sent it back to Asgard, where Od in used Powerful magic to allow Mimirs head to speak. teeny-weeny else is known of the Vanir, they seemed to lose importance quickly after it was concluded that the war was resolved however it was remark that Vanaheim, was potentially unaffected by Ragnarok. This shows evidence of two godlinesss colliding with Scandinavian and Germanic mythology. Revealing to us that Scandinavian mythology has most definately influenced by other ancient tales and stories. (Cherry, Vanaheim) Scandinavian mythology might have been the inspiration to several deeds of modern day literature.It is Nicole Cherrys opinion that Tolkien was very well acquainted with the northern mythos, as can be seen by the use of it in his books. The name of one of his main characters, Gandalf, is found in The Poetic Edda. Gandalf is, in some ways, reminiscent of Odin, the leader of the Norse pantheon. Even the name Middle-earth, the setting for Tolkiens The Lord of the Rings, comes from Norse mythology. There are sever al other modern day works of literature based on or derived from Scandinavian mythology as well, such as, The Ring of the Nibelung and The Nibelungenlied.These works, may well show the effect and legacy of Scandinavian Mythology in the World. Another notable element of Tolkeins Lord of The Rings was his use of the ring itself to the Viings the ring meant wealth honor fame and destiny. It was in fact a tradition to give rings to neighboring countries, bringing to watch the ever prominent focal point of the Lord of the Rings. (Day 29) There is no Heaven or inferno in Scandinavian mythology, the only hope is to be brought up to Asgard by a Valkyrie or troth Maiden.Even then those chosen or the Einherjar (The Heroic dead) faced defeat at Ragnarok in the concluding Battle on the Vigrid Plain. This may be unlike any other focal point of religion known. It reasons in many ways that the only way to gain honor is to die in action unfaltering. Scandinavian Mythology, although comparable to other religions or other pagan beliefs is an original and unique work of the Norwegians, Swedish, Icelandic, and Danish peoples of Europe. Hamilton describes it justly by saying, Asgard, the home of the gods, is unlike any other heaven men have woolgather of.No radiancy or joy is in it, no assurance of bliss, it is a grave and unplayful place, over which hangs the threat of inevitable doom the same is true for humanity this conception of life which underlies Norse religion, as somber a conception the human mind has ever given birth to A heroic death is not a defeat, but a triumph. Show preview only The in a higher place preview is unformatted text This student written piece of work is one of many that can be found in our GCSE JRR Tolkien section.

Vision Statement Essay Example for Free

Vision Statement EssayThe vision of a man is the framework that shows the depth of his knowledge, the persistence of his personality and how far he would go in the race of life. It is in lieu of this fact that I write this vision statement which depicts what my professional life would be in the next five years. I am a highly motivated individual with interests in human resource management, finance and sales. I would be keenly involved in developing the innate qualities I have in enhancing the aptitude of the people around me especially members of staff and those on the management board I belong to. As the President of the SEB Mortgages Inc. , San Angelo TX, sub-prime mortgage broker in the area, five years would have been effectively utilise to improve on my managerial skills with respect to continuous training of loan officers and sales representatives. This would definitely not be a one-man affair as I would maintain contract relations with enchant professionals in accord ance with regulations guiding contracts and agreements. I would also maintain high quality staff compose within the organization as a holistic approach for increased company returns.My financial view would be greatly influenced by the output of the company, and many investments in other companies. There would be go along solicit in real estate investment and infrastructure development. The concern is to expand my financial capacity and boost the financial capacity of the mortgage broker. As the company grows in its financial capacity, it may flummox necessary to prepare it for listing on the Stock Exchange market as a study stock.This process is in sequence education initiated at various colleges has prepared me for ongoing managerial skills. With the Bachelors stratum in organizational management in just a few years, I would become come along equipped for the noble task ahead. It would widen the scope of education and provide more opportunities to implement these skills. My professional life would also be harmonized with my social and other areas of my life.

Macroeconomics - Globalisation Essay Example for Free

Macro sparings globalisation EssayFor its supporters, globalisation describes a dream of prospect and prosperity. For its opp one(a)nts, it de nones a nightm are of greed and inequalityExplain the term globalisation and the factors that may have contributed to the process.Globalisation can be defined as the integration of the worlds economies into a single inter case market, as local anaesthetic and case markets become incorporated into the global capitalist remains of doing with increasing interdependence. It promotes the free social movement of delve, capital, goods, services, engineering science and management in response to markets around the world. The growth of markets in this manner is not a sweet, but a process that has seen the markets grow from a local scale to a national one during the Industrial Revolution and to an international scale by the end of the 20th century.The growth of international distribute has been significant in furthering globalisation. During the Industrial Revolution, Britain had a significant relative advantage as its advanced manufacturing technology allowed hugely improved transport through steamships and railway networks across its Empire. This opened up huge capableness markets around the globe for British exports, at the same time making a huge crease of goods from these new trading partners accessible to British consumers. Although comparative advantages have changed, this is a trend that has continued into the twenty-first century, with the rise of low cost air travel and other forms of transport becoming quicker, speciouser and further reaching. in that location is certainly incentive for this international passel driving globalisation has seen a rise in the trade of manufactured goods to $12 trillion in 2005, a hundred times greater than it was in 1955. over a similar period, the industrialisation of LEDCs has in addition been significant. As systems of production in economies such as the Asia n Tigers, including Taiwan, South Korea and Hong Kong, and progressively the Tiger Cubs of Malaysia, Thailand and Indonesia along with other NICs have advanced their economies have become progressively suited to manufacturing industries. Cheap labour costs in these countries encourage this development, which has been partly responsible for a new international division of labour.As production and trade of quad services such as inquiry and development has increased in the three main areas of influence of North America, the EU and Japan, MNCs have increasingly looked to NICs to provide secondary perseverance, incentivised by low production costs and an increasingly welcoming attitude from national governments. Whilst restrictions still exist, this is particularly true in India, where rules that previously did not allow FDI are loosening and boastfully firms such as Wal-Mart are seeing opportunities to access new markets, particularly in the IT sector. It is perhaps a result of th is and other economic liberalising policies that India is seeing growth rates of 9%.Whilst the rise of globalisation has certainly seen a widening in participation in international trade not counterbalance the crude producing nations are, for example, energy independent, some economies are far to a greater extent integrated in the global capitalist system of production than others. As many MEDCs specialise in the production of services, very little of their economies are left purely domestic. In contrast, however, the remaining non-industrialised LEDCs, such as those in Sub-Saharan Africa, have significantly little impact on the global prudence. Trading in cash crops and similar primary goods, much economic activity in these nations is still domestic, with many farmers, notably, practicing subsistence farming to the point they have little to no betrothal in the cash economy.Evaluate the view that, although globalisation has brought benefits to the UK economy, it has not bee n without significant costs.The process of globalisation has not continued without criticism. Clearly, there have been considerable benefits to the UK economy over several hundred years as a result of globalisation, but are there costs associated with the rise of the global economy and, indeed, are those costs now outweighing the benefits of an interdependent world?Globalisation has increased the competitiveness of UK markets. Competing in highly debatable markets, British firms face competition from abroad. A few large firms, between whom collusion very vigorous may have occurred, as explained by game theory, had typically dominated domestic markets. As more firms entered the market, they erode larger firms market share with which they may have exercised monopoly power. Domestic firms are thus forced to become more productively efficient, producing at lower cost to compete with, for example, goods manufactured using cheap labour in South East Asia. Competition would also promote innovation so that in an economy with high labour costs, British industry could acquire a comparative advantage over foreign firms. The effect of globalisation has thus been an influx of new goods and services combined with lower prices on existing goods, now of a better quality. Globalisation has therefore lead to a net gain in welfare for UK consumers.However, the realities of the situation are very different. Realistically, UK firms cannot compete in the manufacturing industry where economies with cheap labour have been deemed to provide unfair competition. The UK is a high labour cost country and thus at a comparative disadvantage which is effectively impossible to overcome, as demonstrated with the loss of the motor industry in the UK during the 1970s. Footloose capitalism has no preferred location, and as such will shift production to wherever costs are lowest.Globalisation has spurred the process of de-industrialisation, whereby employment in the manufacturing sector has r eturnen from 7.1 one thousand million in 1971 to 3.1 million in 2005, where the size of the UK labour force has in fact grown with revolt participation rates. Many of these workers are either unskilled or have been trained to a item task, making it difficult for them to find alternative employment, compounding the problem. The effects have not just been mat in manufacturing, but increasingly in the service section as IT booms in India and many firms take for business process outsourcing. Surveys by Deloitte have shown that much of the UK population are deeply concerned approximately the outsourcing of white-collar jobs. Globalisation has lead to job losses in the UK, causing social distress and negatively affecting unemployment rates, an important economic performance indicator.The picture is not as bleak as it may seem, however. Unemployment rates in the UK remain low, and that generated can be viewed as frictional unemployment as other vacancies do exist. Government training schemes, such as free IT lessons under the auspices of Learn Direct also go a long way to combating structural unemployment as manufacturing workers can retrain for jobs in the quaternary sector.Whilst the UK has lost the majority of its manufacturing industries, a new international division of labour has emerged as the theory of comparative advantage shows that global production is increased if economies specialise in what they are relatively best at producing. The UKs specialisation in the service industry has lead to job creation and significantly increases in national output. Measured through real GDP growth, this rise in national output as a result of specialisation shows that globalisation has been in part responsible for economic growth. Augmented by the multiplier factor effect, this brings benefits to the whole economy.However, the direct economic benefits derived from globalisation have in fact widened spatial inequalities rather than benefited all, as impacts have differ ed between the regions. Under the international division of labour, there has been a greater emphasis on knowledge-based industry with the rise of the service sector, with 73.1% of national output in 2004 being in the service sector, compared to manufacturings 15%. Where benefits from these dramatic figured? Quaternary and knowledge-based services are concentrated around the M4 corridor the sunrise strip, and silicon fen, with R+D focused on science parks located around southwestern universities such as Oxford and Cambridge.These effects of de-industrialisation have created a north/south divide, as the north is traditionally home to the manufacturing industry. northeastern United States England never fully recovered from loss of traditional heavy manufacturing industries such ad shipbuilding. The consequential migration of workers to the south of England has placed pressure on resources and housing, whilst some northern areas such as Liverpool have seen a fall in population. This is allocatively inefficient resources are wasted whilst the necessary investment needed to deal with the new dissemination of population has spurred further investment in the south, widening the north/south divide.In conclusion, the costs to the UK economy from the march of globalisation are highly significant, although their impact can be disputed when the importance of globalisation to UK economic development is considered. However, globalisation is not a process that can be reversed, halted or even slowed. The world is interdependent and will continue to be so, and the UK must be a part of it. world-wide trade, the driving force of globalisation, is enormously important to the UK has been responsible for its position as a major economic power since the days of the British Empire. We have neither the resources nor the inclination to pursue a policy of economic isolationism, as the potential benefits from globalisation are huge. The best option, therefore, would be a cautious a pproach, devising strategies to fishing tackle problems as they arise with a fundamental focus on sustainability.

The Gestalt Approach to Psychology Essay Example for Free

The Gestalt Approach to Psychology EssayOutline and explain the principles of the Gestalt approach to psychology. How does humanistic psychology differ in essence from other analyses of mental disorder, and what are its strengths and weaknesses?Psychiatrist Frederick Fritz Perls (1893-1970) devised Gestalt therapy. The word Gestalt is of German origin, as was Perls, and means pattern or organised whole (Gross McIlveen, 1996).In order to make good sense of flavour events, our perceptions are organised into gestalts. Just as we cannot fully understand a family by looking entirely at the idiosyncratics without regard for its operation as a whole, neither can we understand a gestalt by merely observing its constituent parts. When a gestalt is formed, there is a focus of attention against a emphasise of everything else of potential relevance. This fore world/background (figure/ground) formation is called field theory. Whatever is of most interest at both moment becomes figure , exclusively if something else becomes to a greater extent important, figure recedes into ground and is replaced.In field theory all aspects of an individual and their environment are interrelated so that the field forms their context. Unless we understand a persons environment, we can never fully understand them or their behaviour. As Yontef (1973) said Behaviour is a function of the field of which it is a part. Experiencing is besides a function of the field of which it is a part.Each field is organised into a gestalt by the prevalent study of that moment. As a personal or social contain arises, a figure/ground formation develops with whatever is perceived as being able to meet the need becoming figure. The rung of gestalt formation and destruction, of needs arising and being met, has taken several different forms. One of the earliest models was a four-phase performance called the cycle of contact (Perls et al, 1973).The first phase is fore-contact where a need arises and the individual is aware that symmetricalness has been disturbed. They pass on either excess or a deficit of something and are driven to restore balance. At this stage, the need is figure and everything else is ground. The second phase is contact, where possibilities of meeting the need are evaluated. When out of these possibilities a means of restoring balance arises, it becomes figure and the individual assembles their resources to contact figure and overcome any obstacles that they may encounter. As the individual identifies more and more with figure, it becomes more tremendous from ground.The third phase is final contact where the individual is so tenanted with figure that there is hardly any background. It is the quality of contact that determines whether or not the need is met. If contact is good and full, the need will be met and the individual will have a new and increase sense of self. Good contact is only possible when the individual can maintain a sense of individual ity and dissimilarity from figure. Perls was quoted in a biography as having said It is the point at which I experience me in relation to whatever is not me when I experience me as distinct from you (Clarkson Mackewn, 1993).The after part and final phase is post contact, the experience of satisfaction if contact has been good and complete. It is at this point that fruit takes place, even though the individual may not be aware of it. The gestalt closes and balance is restored the individual is at once at rest, ready for the next need to arise.To make good contact, it is essential that figure is clear and distinguished from ground. In order to form a clear figure, a balanced quality may be divided so that one end of the continuum can be distinguished from the other. One end of the tramp becomes figure, and the other ground. These polarities may appear to be unrelated but are, in fact, extremes of a mid-point called zero point. When the gestalt closes and the need is met, these di visions become balanced again.If a need arises and full contact is not made, the need will expect unmet, the gestalt will be incomplete and it will continue to demand satisfaction. If the individual stays in striking with the need it can still be met healthily at a later time but if the delay becomes too long the individual will attempt to close the gestalt before the need has been befittingly met. Premature closure feels better than leaving the gestalt open, but the original need still unconsciously demands satisfaction. The precede is that experience, physiology and behaviour become totally preoccupied with resolving the unfinished business. Awareness of the present situation is now hindered, making it difficult to make contact and meet current needs.

Health Promotion Essay Example for Free

wellness promotional material EssayThis is an essay well-nigh a thirty year old woman called mollie who is a little bit anaemic, recently gave birth to her second born called Sebastian. Molly leaves with her husband called James and their tether year old fumble called Eric.The purpose and aim of this essay is to check wellness and health promotion, a brief discussion some Mollys anaemic. The key concepts in this essay will be defined such as health and health promotion. A rational for my plan will similarly be discussed as well as the dimension of Mollys health such as her biomedical model oh health, her psychological model of health, her affectionate model of health and also her psychological factors which whitethorn affect her wellness such as cognitive factors, behavioural factors and environmental factors which so-and-so be practise to enhance Molly and her familys health. My rational for choosing to write almost Molly is that, from research I did, I found out that anaemia is one of the most common pathological condition encounte fierce in original c argon. Its consequences, although mild in most cases, are potentially very sever. It was said in August 2009 that about 12,500 have anaemia, and in UK 1 in 7 children have mild iron privation anaemia. As this is imputable to the low trigger-happy meat levels in our current diet, for similar reasons many women of menstruation succession also iron deficient.First of all, health is the absence of illness, by Naidoo and Wills(2000), whilst Dines and Cridd (1993) argued that health is a state of have sex physical, mental and favorable well macrocosm, and not merely the absence of complaint of infirmity. However, the orbit wellness nerve (WHO 1998) defined as the extent to which an individual is able to realize expectations and fulfil take ups and to intensify or cope with the environment. Personally I think being healthy , is the absence of illness.Blaxter (1990) undertook two studies on h ow non-homogeneous people defined their own health one of a large side view of the existence and one from a low social class disadvantaged families. She discovered that a disconfirming description of illness was utilise, among people formation health as the absence of diseases. However, there were clear differences between the several(a) age groups and between sexes. Younger males homogeneously to highlight issues linked to strength and fitness, slice older males disturbed mental well-being. Younger women focus on vitality and the ability to cope in various circumstances, while older women verbalize about satisfaction, but also include wider issues such as social relationships.Howlett et al. (1992) utilise Blaxters data in a more comprehensive examination of ethnic differences in specify health. Their results recommended that there were differences among the various ethnic groups, with people of Asian origin defining health in a practical or functional track, while peo ple from African-Caribbean origin were more likely to include fundamental principle of health, although the research outcome for the definition of health was not clear however, health is not a unsophisticated idea but quite multifaceted, among different groups defining it different shipway, this means that, some ethnics think that being physically fit means you are healthy whiles other ethnic groups also think that when a person is fit and mentally sick means to them that the person is unhealthy.According to the WHO (1998), health is a surgical procedure of enabling individual to increase correspond over and purify their health. However, Tannahill (1996) explained health promotion in great detail and defined health promotion as health education, health promotion and the prevention of illness. health promotion is the prevention of ill health and the reduction in number known risk factors for disease, as well as the increase in social capital and the empowerment of individuals and communities. Empowerment is difficult to define and has been used to mean different things. Rissell (1994) (cited by Naidoo and Wills 2001) describes empowerment as the holy grail of health promotion, defining it as process through which people become strong enough to participate, share in the control of and influence events and institutions affecting their lives Tones (1995) (cited by Naidoo and Wills) argues that, for individuals to be empowered, they may need to acquire information or decision-making skills and has consistently argued that health education is the mainstay of population health promotion, health promotion will empower Molly to be aware of the dangers of his health.Promoting health therefore means focusing not just on preventing disease but also on peoples social and mental health, therefore health promotion may include preventive activities, education, community-based social action, the creation of healthy environments and policies for warning The recent heal th strategy for England, Saving Lives Our Healthier Nation (DOH, 1999), (cited by Naidoo and Wills 2001)suggests that the public, the community and government has a role to play in health improvement and these roles has been identified as (a)Government and national players assessing risks, communicating these risks clearly to the public and ensuring accompanimentive environments for health. b) Communities operative in partnership with other agencies to provide better Information and services. (Naidoo and Wills 2001 p280) The 1846 Public Health form included that local authorities are require to provide clean water supplies and sewage available system, the no smoking policy in public areas etc. Tannahill (1985) (cited by Naidoo and Wills 2001) provided some examples of recognized communicatory models of health promotion as prevention, health education and health protection.First and foremost, I will talk about Mollys biomedical health which is Anaemia. Biomedical model of healt h and can be defined mainly as the absence of disease. Anaemia is a condition in which the number of red blood cells (RBCs) is reduced or there is a reduction in the level of haemoglobin in the blood. Molly acquired her anaemia in her pregnancy since anaemia is associated with pregnancy in a sound health problem it is also an most-valuable public health problem worldwide and the most undefended group are pregnant women like Molly. Molly being anaemic could be her iron deficiency which is probably the most common and outstanding because, the physiological changes associated with pregnancy exert a demand of supererogatory iron, which is needed for foetus.Mollys health can enhanced here through health education by the health practitioners about the consumption of food that are rich in vitamins, minerals and elements specifically identified as therapeutic for this condition. This education can gradually help Molly promote her health. Because health education plays an important rol e in health promotions as it covers all aspect of activities that help improve the health stead of people and their surroundings. Ewles and Sinnet (2003) suggested that health promotion is the action of empowering individuals to enable them takes control over their lives, in order to improve their health and lifestyle. Naidoo and will (2000), further add that health promotion is frequently seen as prevention of disease, oft through targeting groups with an increased like hood of developing specific disease.The leaflet can be displayed at health clinic like GP surgeries, well woman clinic and hospital reception and wards so that health professionals can use it to educate, council, teach and empower women and also, be well informed. It can also be displayed at social clubs, schools and super markets so that everyone can get one and not necessarily go to their GP surgeries or hospital before being able to get one. The leaflet has been designed in a way that every individual will be a ble to read and understand. I believe it is very important to be brief and straight forward when designing a health promotion leafletAgain, I will look at her psychological model of health. This is post natal depression. Psychological health is the operation of the mind and the relationship between physical activity and general aspect of psychological well-being for example smoking, alcohol, diet, exercise etc. Mollys postnatal depression can be of a cabal of many factors. (Physical, psychological and social). Molly can be depressed in so many ways one can be due to the fact that her having another fumble will be the biggest physical, turned on(p) and social factor she will ever experience. Molly preparing adequately to meet her refreshed born baby can be difficult and sometimes laced with unrealistic expectation. If Mollys expectations are not are not met and also caring for her new baby proves to be difficult, she will tend to knock herself. However the postnatal depression can tiller Molly depress if her baby experiences severe baby blues, or having difficulties in her marriage with her husband and or lack of practical and emotional support or being the perfect mother and being ill prepared for the reality of parenting.Moreover, Molly having a negative birth experience, experiencing unexpected complication, like baby born prematurely or unwell and lastly her new born demanding, having difficulties in feeding, experiencing colic and or being frequently unsettled. all these factors will contribute to make Molly depress. Mollys health can be improving her through many different types of therapy and some of these are cognitive behavior therapy. This is where by a person thinks negatively about themselves. E.g. like I am a failure and no one loves me. It could be Mollys thinks negatively about herself. Also interpersonal therapy, psychologist and psychiatrist.Lastly, I will talk about her Social model of health which is isolation. the social model of heal th watchfully considers how bigger determinants than the occurrence or absence of disease have an impact on peoples health for example poor housing, air pollution, poor drinking water leading to sickness like cholera. Some of these bigger determinants are a persons culture and belief method or levels of relative income, access to housing, education achievement and opportunities as well as the wider environmental. Molly feels isolated due to the fact that she has got a new baby and would not get the chance to meet her friends and family as she used to do before. Below is a like plan done for Molly on how she can promote her health? Needs/problemHealth promotion Approach/strategyActivityAnaemia (Biomedical Health) severalise the typical haemoglobin levels that define anaemia in children/adolescents and post-pubertal men and women. Eating iron rich foods and red meat.To take vitamin B complex supplement. Post natal depression (Psychological factor)Assess individual to see if they are under stress, depressed or also thinking about suicidal.Routine screening using the EPDS which is offered to delivered others forward to discharge. Isolation (social factor)Check individual risk factors ReassuranceEncouragementEmpathyEmpowermentThis care plan has been done on how Mollys health can be improved. The Code of Professional Conduct (NMC, 2004) talks about promoting patients interest, by dowery them gain access to their health care by providing them with the necessary information and support to their relevant needs, impact knowledge in order to develop skills and make an informed choice about their health behaviour (tones and tilford, 1994). Health promotion brings awareness of obesity and its associated health risks that cause early mortality. well-nigh individual see the challenges to their need to change but refuse to because they dont see the need to , due to still perceived advantages, in this case people need to be motivated to retrovert some thoughts to enable them do something about their behaviour, and if possible set up an action plan with a possible reward system put in place to maintain a successful change in behaviour and to avoid relapse, though there may be occasional relapse to preferably stage (Prochashka and Diclemente, 1984).In summary, irrespective of health promotion strategies and models adopted, health promotion is an effective mean of educating, helping people understand their behaviour and how it can affect their health. This care plan can be usable tool to all health care professional involved in health promotion and because care plan alone cannot have the greatest impact on people behaviour. It is therefore important to indicate them on the health risk associated with being anaemic and encourage them make their own choice for a healthier lifestyle.REFERENCESBecker M. (1974) The health belief model and personal behaviour. Throfare New Jersey Slack.Berkman LF, Glass T. Social integration, social networks, social suppo rt, and health. In Berkman LF, Kawachi I, eds. Social Epidemiology. New York Oxford 2000.Blaxter et al. (1996). How to research. Buckingham Open University Press. Downie, R.S., Tannahill, C. Tannahill, A. (1996). Health promotion models and values. (2nd ed). Oxford Oxford Medical Publications.Ewles L, and Simnet I (2003) promoting Health A Practical Guide. 5th edition. Edinburgh Bailliere Tindall.House JS. Work stress and social support. Reading, MA Addison-Wesley 1981. Kemm J, and Close A. (1995) Health Promotion Theory and practice London Macmillan press.Lincoln KS. Social Support, negative social interactions, and psychological well-being. Soc Serv rev up 2000(June)231552.Naidoo J, Wills J. (2000) Health Promotion Foundations for Practice. 2nd edition. London Bailliere Tindall.Naidoo, J and Wills, J. (2001). Health promotion. Naidoo and Wills. Health studies An Introduction. London PALGRAVE. P 275-290.Nurising and midwifery Council (2004) Code of Professional Conduct. London NMCTones K, and Tilford S. (1994) Health Education Effectiveness, Efficiency Chapman Hall. and Equity. 2nd edition. London Chapman Hall.Umberson D. Family status and health behaviors social control as a dimension of social integration. J Health Soc Behav198728 30619.World Health Organisation (1998) Education for Health, A Manul on Health Education in primary Health Care. Geneva WHO.

Dbq on Olympic Essay Example for Free

Dbq on Olympic look forThe technology right now every(prenominal)ows people from different countries to communicate with each other, by airplane, cellphone, email. However in 1892, such technology did not exist, but people unite in different way Olympic. It is an acrobatic game originally held in Greece city states every four long time in esteem of Zeus, their god. determine by many factors ever since the first ripe Olympic start in Athens in 1896 this competition became international celebrated. Such as the countries soak of associate with Olympic, the impact of conflict political date affects the team, the economic opportunities created by the events, and influence of society assures on gender role of female. Document 6 and 10 forms a assembly, because both relate to the pride of countries for being part of Olympic. Document 6 was written by formal Soviet, state the effort of the country make Moscow chosen to stage 1980 Olympic game. It emphasizes the honor of hostin g this competition and sees it as acknowledgement to the country greatness. Document 10 was written to express the lack of pride of Pakistans Olympic team.It relates their performance to previous team which form at partition era, and state how the real team tarnished the countrys name by their poor achievement at competition. Another group is form by history 3 and 4, these include the effect of political views of countries affect the athletes. In memorial 3, Nazis would do everything in their power to won Olympic. Not to prove they are better in edition than others, but because they want to demonstrate the whole Nazism was superior that democracy. In document 4 it set forth the pressure face by American team in 1952. The presence of Soviet team, the advocate for communism, stresses them. They motivating to prove democracy was better than communism by defeat the soviet athletes in Olympic. Documents 5 and 7 combined together for the reason that both deal with the financial pros pects created by Olympic game. In document 5 the author thanks 1964 Olympic was protagonist in Japan.After WWII the country was at contrary condition, but the power of hosting Olympic made Japan one of a world trade command. In document 7, the writer explain the loss of Koreans opportunity in Olympic. Even though South Koran was select to stage the game, but none of the Korean company was top sponsor. No matter who earn the trophies at end, corporation sponsor still makes cash. Also document 2 and 8 form a group because it contents the gender role changes over time at Olympic. In document 2, theres a picture of a woman archer, and it state only 2 percentage of athlete were female at 1908 competitions. In document 8, after almost hundred years the number of female participant increases to twenty-nine percent. One of the female competitors inspires other woman who has potential to issue society gender custom and became stronger in mind. In document 1, it explains how Olympic a gre at near to the world was.It would reduce the chance of war, and gaining allies for peace. The reason for this point of views is because of the author he stands the founder of modern Olympic movement, so he obviously would write the statement that supports his actions. Document 9 content a graph showing fee pay to Olympic committee for right of broadcast the game. The point of view showing the improvement of Olympic overtime, more people interesting in it cause the fee to increase. It was let on by Olympic committee, so they want other to realize the enhancement of this competition.An additional document that would help me better understand the question is the data showing number of countries attending in each Olympic, trace by timeline of important historical events. By compare the countries number with history I can befall the relationship between it. Such as the low number of countries attend the Moscow Olympic in 1980 was caused by US led boycott to Soviet. Another document t hat would enhance my knowledge would be the bear on of chosen hosting country for the game. It would be benefit to know how the country earns the right to stage the game because all the other document did not provide guideline for select the country.

Products, Services and prices in the Free

Products, Services and equipment casualtys in the Free Market EssayPrice cracking of demand is a term commonly used in economic and business studies to mean an ginger nut that measures the degree of the relationship between variation in quantity demanded of a straightforward and variation in its price. In most object lessons normal goods and most inferior goods price drops results into increase in the quantity demanded. only when goods for which there is no substitute be generally inelastic. This type of demand is relatively associated with necessities. However, products with a game childs play in most cases have many substitutes. (Karl 1999) In the case of Southern lineageline, there are various line of businesslines that operate through the same part of America. Thus there are a physique of substitutes in the area which means that the demand is elastic. If for example the family charge too much on its tickets, muckle are likely to move to the other forms of crea se travel in Texas. (Karl 1999)Demand for giffen goods or Veblen goods are considered to increase with increase in price. First chassis air travel happened to rank in the classification of giffen goods (goods whose demand increase with increase in price) so I would advice you to increases the price of the first class tickets however non for the ordinary class passages. (Henderson 2004) On the other hand, there is a case of price inflation, during an economic bubble, consumer perception have a crucial role in explaining products demand in few categories. If for example you increase your prices, customers may come on the perception that you are charging higher(prenominal) because you are offer higher quality services. This in return volition have a positive impact on the companys revenue. (Karl 1999) Price snap fastener demand is affected by a number of factors but all of them are under one umbrella the choice. By choice we mean the government agency of choice the consumers of a certain good holds to give up the consumption of the said good. All this is ascribable to consumers perceived value like first class those customers value their prestige and ordain non do without it. So I would advice you to increase the 1st class ticket prices. Also, on the other classes found on the principle of price inflation during an economic bubble you can increase the price accept that people result perceive that there is quality improvement and respond positively thereby transform magnitude the overall revenue. (Sowell 2004)Air travel is a basic necessity to about long distance travelers in America. This means that if price is increased they will probably not lurch their mode of transport. Thus change in price is not likely to affect much the change in demand since the elasticity of the product is not too elastic. I would advice you to increase the price since you offer good quality service, Air travel to both(prenominal) people is habitual and they will still come, most of the people who use air travel have good income and thus they will not be affected or agate line financially and thus realize some decreased revenue. (Karl 1999) Income Elasticity of demand evaluates the responsiveness of quantity demanded of good to the variation in the income of people demanding this good. It is the ratio of the percentage change in quantity demanded to the percent change in income. (Henderson 2004) In this case, the third class travelers who are the majority have a negative income elasticity of demand. This means that an increase in income will lead to a decrease in the quantity demanded for some specific less luxurious class. Therefore if customers income is increased by 10%, they will tend to move to the higher prestigious classes. Also, more than people who would like to travel by air and find it economically straining if their income is raised, they would travel by air that means that increase in consumer income by 10% may result to increase i n the demand by same proportion. A nobody income elasticity of demand would occur in the prestigious class travel. This means that increase in their income will not have an effect on their demand. (Karl 1999)AN OVERVIEW OF SOUTHWEST AIRLINES southwestern United States Airlines was originally started to serve three cities in Texas as Air southwest back in 1967 by Rolling King and Herb Kelleher. These routes were Dallas, Houston, and San Antonio. It is the largest skyway that operates within California, with 694 flights total in the state, 370 of which are intra-California.Currently, Southwest operates in 64 cities in 32 states, with more than 3,300 flights a day. It has notably large operations in certain airports. These airports operate non-stop flights to more than half of the Southwest system. It also uses other secondary airports which have commencementer costs which may or may not be, more convenient to travelers than the major airports to the same destinations such as Midwa y Airport in clams and Fort Lauderdale-Hollywood International Airport.The company offers both the local and international airline services. An average of three living quarters of Southwest passengers is local passengers, meaning only a quarter of all passengers are connecting passengers. This is relatively higher than most airlines, where travelers often connect in hub cities.Southwest Airlines has also set a goal to legislation share with ATA and begin international codeshare services or ticket for international flights in 2009. Destinations that may be served by this include Canada, the Caribbean, and MexicoSouthwest Airlines also makes exceptions to the philosophy of serving those secondary airports by flying into some larger airports in major cities, such as Phoenix Sky Harbor International Airport.winner and profitability of this company led to a common trend named after the company as The Southwest Effect. The price in the company may drop when a low fare carrier or any agg ressive and innovative company comes into market. They believe that a drop in price not only doubles the customers but may quadruple them.Southwest has a program to hedge fire prices. It purchases fuel options years in advance so to smooth out fuel costs variations. This helps the company to take market conditions advantage for example in 2000. It also hopes to take advantage of historically low prices of jet.According to its 2006 Annual Report, fuel prices have been fluctuating over the past years2004 82.8 cents/ congius2005 103.3 cents/gallon2006 153.0 cents/gallon www.southwest.com/about usIn conclusion, it can be said that price can be increased in the case of the Southwest Airline under conventional economic assumptions of consumer rationality that people will look for the quality not the pricing. Also, company has a relatively inelastic demand and the prices will not affect the customers. So it is advisable to raise the price also because the good in this case is giffen goo d.ReferenceKarl E. Ray C. (1999). Principles of Economics (5th ed.). Prentice-Hall PublishersHenderson, H (2004), Supply and Demand. Kessinger PublishersSowell T (2004). Basic Economics A Citizens return to the Economy Basic Book PublishersSmith A (1982), The Wealth of Nations. Penguine Classicswww.southwest.com/about us

Survey on Energy Drinks Essay Example for Free

Survey on free vigor Drinks quizWe would comparable to thank Prof. Richa Chaudhry whose guidance helped us in our efforts to make a successful jump by. Most of either we would like to thank all the quite a little who took time and effort to take part in our look for by sharing their views and perspectives which helped us in our analysis and project, without which the project would non pass water been possible. Finally we would like to thank IES College of heed and Research for giving us a platform to present our query project study which will help us go a long way in our culture as future managers. 4 EXECUTIVE SUMMARY.Energy revels be flocculent drinks advertised as a boosting brawn. These drinks usually do not emphasize verve derived from calories they shoot, but rather through a choice of vitamins, caffeine, and herbal supplements the manufacturer has combined. Energy Drinks has become the fastest growing sector within the beverage industry. reddened ho me run is the industry leader and has already occupied a giant market share ecumenical in the dynamism segment and the positioning is also coifed to the youth within the age limit 16-28 years.The research has been conducted to identify the zipper drink that is the close popular and to understand swallow upr optence and their overpowering habits as we plan to launching a new product in the market on a comparable basis. 5 The study carried out will help To understand and identify the postcode drink that is the close popular To understand consumer preference and their consuming habits For this direct basic research was carried out. The reading parade was ground on the Primary Data being the students of IES College of Management Studies Research using toilet facility Sampling Method. The research indicated that people do prefer to consume drinks but the inlet is prompted by many factors. in that respect are 25% of the people who do not prefer to have vigour drink. T he most weighty factors affecting the buying decision were found to be the brand, price, advertisement and health safety. It was also found that 1. 62% of the zilch drinks segment consists of male consumers 2. 21-23 age convention people was found to be the maximum buyers in the sampling population 3. People prefer to have drinks occasionally mainly for unhurried spending constituting 41% 4. carmine Bull is the most popular brand amongst the youth 5.Taste and Price play an important role in the buyers mind while purchasing an dexterity drink 6 TABLEOF CONTENTS SR. NO .TOPICS PAGE NO. INTRODUCTION Energy drinks are a group of beverages apply by consumers to provide an extra boost in aptitude, promote wakefulness, maintain alertness, and provide cognitive and mood enhancement. Although they seem like a new fad, these drinks have been available to the general public for almost time.For instance, Red Bull (currently one of the most popular energy drinks) was introduced in Au stria in 1987 and to the United States in 1997. Historically, cola soft drinks have been available in their current caffeine- makeing form since 1904, and in their original coca leaf (from which cocaine is derived) and kola nut (from which the caffeine is derived) form since 1886, with similar magnetic cores as energy drinks as they contain approximately 34mg of caffeine per 12oz laughingstock. These beverages have stimulant effects on the central anxious(p) system (CNS) and their consumption is accompanied by an expectation of astir(p) users performance tangiblely and mentally.1 Energy drinks mostly contain caffeine, taurine, l-carnitine, carbohydrates, glucuronolactone, vitamins, and other herbal supplements like ginseng and guarana among others. Additives such as guarana, yerba mate, cocoa, and kola nut may increase the caffeine content of energy drinks unbeknownst to consumers, as manufacturers of these products are not required to include the caffeine content of these her bal supplements in the nutritional information. 2 diverse brands of energy drinks contain caffeine ranging from 50mg to 550mg per can or bottle.3 Caffeine is one of the most normally consumed alkaloids worldwide in the form of coffee, tea, or soft drinks, and in high doses may cause vicarious stimulation of the nervous system4 as well as adverse effects in the cardiovascular, hematologic, and gastrointestinal systems. 2 With energy drinks becoming a worldwide phenomenon, the short- and long-term effects of these beverages must be evaluated more intimately in order to fully comprehend the psychological impact of these products.The market and degree of consumption of energy drinks is increasing every year,5,6 and while solo few have comminuted knowledge of their effectiveness prejudicious physiological and psychological effects, the number of publications that have documented the potential adverse risks associated with the use of these beverages remains small. 7 Whereas most st udies to date have examined the physiological effects of energy drinks, this article reviews and compiles the body of knowledge of this increasingly important topic by examining the psychological effects of energy drinks on cognitive functions, mood, sleep, decision making, and boilers suit impact on well-being and quality of life (QOL).8 2. PROBLEM STATEMENT Energy drinks is simmer down not very well accepted and even if they are consumed it is majorly driven by leisurely consumption and not so much for other health related reasons. 3. RESEACRCH OBJECTIVES 9 later on a detailed review of the research the following objectives were determined 1. To understand the energy segment among the youth and the consumer preference. 2. To understand their consuming habits and factors associated with it. 3. To derive a conclusion based on the acceptance levels of the energy drinks in order to launch a new product in the near future. 10 4. BACKGROUND.The term energy drink refers to soft drinks believed to reduce or prevent fatigue, enhance physical performance, enhance disposition and improve cognitive performance. Energy drinks are frequently consumed by students prior to exams, stressed situations, and leisurely consumption with a view to improving their performance and act as a stress buster. The belief in energy drinks is held by most people, particularly because the term energy drink conveys a message that the product has a connection with physical activity.Consequently, an uninformed consumer may assume that near benefits would be derived after consuming these beverages. It has been reported that the consumption of energy drinks, especially among young adults aged between 18 and 25, is currently of great concern. This is because these energy drinks typically contain three times the amount of caffeine present in soft drinks, and in some cases, up to ten times as much. Another issue of great concern is that, for most brands, information regarding the potential negat ive health effects of an excessive intake is not presented on the labels.Some energy drinks contain ingredients with potential interactions such as between taurine and other amino acids and between caffeine and some herbal extracts. Some herbs combine with caffeine to create a synergistic effect which varies from drink to drink. Producers of energy drinks usually target young adults who are easily lured to consume energy drinks after watching numerous appealing marketing advertisements on television and in newspapers and magazines. 5. RESEARCH METHODOLOGY 11 The general purpose of this study is a comparative study of various brands of energy drink from consumers point of view. After detailed review of the research following objectives are to be determinedTo understand and identify the energy drink that is the most popular To understand consumer preference and their consuming habits For this purpose basic research was carried out. The data collection was based on the primary data bei ng the students of IES College of Management Studies. 5. 1 RESEARCH figure The method apply is basic research method. Data collection method The respondents were asked to fill an online questionnaire. Data collection place We have chosen an online play along as the media and the same was sent to the respondents. And the data collected was thusly segmentedbased on gender, age group, information, consumer preferences etc. 5. 2 SAMPLE DESIGN Sampling Method- Convenience Sample Sampling Method A convenience adjudicate is a matter of taking what you can get. It is an accidental sample. Although selection may be unguided, it probably is not random, using the correct definition of everyone in the population having an equal chance of being selected. Volunteers would constitute a convenience sample. Sample SizeThe sample size taken was of 66 students from IES College. We found out that out of 66 respondents 16 do not consume energy drinks and the remaining prefer to consume the same. Su rvey Area We intent to take survey from our college itself. It was basically an online survey where the questionnaire was posted and the link was sent to several respondents. 12 5. 3 DATA bear upon AND ANALYSIS SUBJECTS In this study, the participants were students sampled from IES College of Management and Studies.The respondents completed a questionnaire. We could gather a response of 66 people. muse INSTRUMENT AND DATA COLLECTION The questionnaire was in two parts, the first part assessed the socio-demographic characteristics of the respondents and the second part assessed energy drink consumption practices of the students and reasons why students consumed them.The questionnaire which was administered assessed students in the following areas background information (i. e. age, gender information on energy drink consumption practices, brands of energy drinks usually consumed and reasons why students consumed energy drinks). The researchers explained to the participants that the investigation was mainly aimed at assessing how and why energy drinks were consumed?5. 4 STATISTICAL ANALYSIS Statistical tools Data collected were entered and analysed using the denary Techniques and the results were displayed Frequencies and Percentages, flirt with normal and Mode Standard Deviation. Graphical representations Pie Charts and Bar Diagrams were used. 6. DATAANALYSISAND INTERPRETATION 13 1) Gender sapiential Buyer Distribution Observation- It was found out that the energy drink segment was driven by a market of 62% of Male consumer and 38% Female Consumer. 2) Do you consume energy drinks? Observation- It was found out that the out of 66 respondents scarcely 48 consume energy drinks and the remaining do not consume energy drinks at all.3) Out of the following brands, which ones have you heard of? M 4 1 62% F 25 38% Yes 48 75% No 16 25% 14 Red Bull 61 32% Monster 17 9% Cloud 9 46 24% Gatorade 40 21% Tzinga 24 13% Other 2 1% Quantitative lance humour The Modal v alue is 61 which states that Red Bull is most popular among the energy drinks. 4) How many bottles of energy drinks do you buy in one go? Single bottle 49 80% two-fold Bottles (6 pack) 6 10% Multiple Bottles (24 pack) 6 10% Quantitative Tool used Mean Median The Mean is 20. 33 the Median is 31. Also the Standard deviation is 20. 27. There is a deviation of 20.27 in the preference of people buying single and multiple bottles. 5) How often do you purchase energy drinks? 15 Very frequently 3 5% Frequently 11 18% Sometimes 26 43% Rarely 21 34% Quantitative Tool used Mean Median The Mean is 15. 25 the Median is 31. Also the Standard deviation is 8. 89 in the consumption standards of Energy Drinks. 6) For which activities do you use Energy drinks? Exercising at the gym 14 18% acting competitive sports 4 5% Playing recreational sports 8 10% 16 To quench your thirst 15 19% Leisurely consumption 32 41% Other 5 6% Quantitative Tool used MODEThe Modal Value is 32 which states that p eople consume energy drinks for Leisurely consumption. 7) Does advertising affect your decision of purchasing Energy drinks? Quantitative Tool used MODE The Modal Value is 31 and says that advertising does influence the buying decision. 8) How much do you pay for a 250 ml energy drink? Yes 3 1 51% No 30 49% 17 25-50 14 50-75 25 75-100 21 Quantitative Tool used Mean, Median MODE The mean is 65. 41 and the mode is 68. 33. Median is 66. Std dev?9) pull in you experienced any ill effects after consuming any energy drink? Tremors 1 3% Shivers 2 6% Headaches 9 26% None 22 65% Quantitative Tool used MODE MODE is 22. 18 10) What kind of taste do you prefer? Sweet 17 24% Sour 9 13% Fruity 45 63% Quantitative Tool used MODE Mode is 45. 19 7. LIMITATIONS The following limitations were found ?Samples were approached from our College itself hence the variety of population was limited. ?Time constraints did not allow the research to be carried out on an extensive scale.8. SUMMARY OF FINDING S ?It was found out that only 75% of the respondents consume energy drinks. ?It was found out that the energy drink segment was driven by a market of 62% of Male consumer and 38% Female Consumer. ?21-23 age group people was found to be the maximum buyers in the sampling population. ?People prefer to have drinks occasionally mainly for leisurely consumption constituting 41% . 8. 1ConsumerBehaviour Preference towards Energy Drinks 20 ?The buying behaviour is not regular. Its only occasional. People prefer it during exercising, leisurely consumption at parties or social gatherings to reduce stress.It was detect that people are price as well as brand sensitive. They want average price energy drink from a reputed brand. The flavour should be good (for eg. Fruity) as well as the health content. ?26% of the respondents believed that the energy drink is associated with a risk highest being headaches while 68% believed the risk was none. 8. 2Red BullMarket ?It was clearly observed that the preference for Red Bull energy drink was predominant over other brands. ?The red son of a bitch market is the leader constituting 32% of the sample. Still the purchase was limited to sometimes standing at a 43%.8. 3 Recommendation ?Awareness among the people film to be increased to promote energy so that the number people who dont consume the energy drinks for reasonsbest kno n to them all root consuming. ?An integrated marketing is carried out which would help minimise the illusion among the potential buyers about the adverse effect of energy drink on health.9. CONCLUSION We have investigated the feasibility of the top selling energy drinks for the students of IES College of Management and Research. The market is dominated by Red Bull, and other brands like Monster, Could 9, Tzinga, Monster, Gatorade. Also, because students are in constant need of an energy boost, we have researched which energy drink will provide the students with the most energy without sacrificing nutrition , taste, or cost. With the information from this report, we hope to help students make a better decision when choosing energy drinks.We recommend Red Bull as the best energy drink for students at the IES College of Management and Research. 21 Questionnaire on Energy drinks accusatory To launch a new product of energy drinks in the market and understand its consumption pattern among the respondents To find out Top of the mind awareness of consumers To find out the factors which influences the consumer to buy energy drinks * inevitable Name * Age * Gender *.1) Do you consume energy drinks? o Yes o No 22 2) When someone mentions Energy drinks, what brand name comes first in your mind? 3) Out of the following brands, which ones have you heard of? o Red Bull o Monster o Cloud 9 o Gatorade o Tzinga o Other 4) How many bottles of energy drinks do you purchase in one go? o Single bottle o Multiple Bottles (6 pack) o Multiple Bottles (24 pack) 5) How often do you purchase energy drinks? o Very frequently o Frequently 23 o Sometimes o Rarely 6) For which activities do you use Energy drinks? o Exercising at the gym o Playing competitive sports o Playing recreational sports.o To quench your thirst o Leisurely consumption o Other 7) Does advertising affect your decision of purchasing Energy drinks? o Yes o No 8) How much do you pay for a 250 ml energy drink? o 25-50 o 55-75 o 80-100 24 9) Have you experienced any ill effects after consuming any energy drink? o Tremors o Shivers o Headaches o None 10) What kind of taste do you prefer? o Sweet o Sour o Fruity Never submit passwords through Google Forms. cater by This content is neither created nor endorsed by Google. 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